As social media dashboards go, the main benefit is often in the added functionality over the stock interface or application. TweetDeck (news, site), for one, is known for its flexible use of columns to help sort, manage and organize Twitter feeds. TweetDeck has recently launched version 2.0 of its iPhone app, with a handful of new, useful features and UI improvements.
A Re-Imagining of TweetDeck
TweetDeck’s creators say the 2.0 update is a re-imagining of the original TweetDeck iOS application, as the interface has been redesigned from ground up. TweetDeck 2.0 is touted as faster and more user-friendly than the original release, and features custom columns, support for new touch gestures, improved performance and support for long tweets with Deck.ly, among others.
Our team took the original iPhone app and distilled the essence of what made it so popular into a series of guiding principles. They then embarked on creating a brand new app from scratch, making use of all the latest technologies and design approaches, but all the while with an eye on those fundamental principles from the original.”
