Current tablet owners and prospective buyers alike overwhelmingly have their eyes on just one company’s device for future purchases—Apple’s iPad. Some 93 percent of consumers who already own a tablet own an iPad, according to a new survey from Baird Research & Insights, while more than 94 percent of potential purchasers are considering buying an Apple tablet.
Coming in a distant second was Hewlett-Packard’s TouchPad with webOS, named by 10.4 percent of respondents as a tablet they would consider buying, according to the Baird survey (table below). Given that respondents were allowed to give multiple responses in naming a tablet they’d consider buying, HP probably shouldn’t get too complacent about its second-place finish.
And given that Best Buy has reportedly sold only 25,000 of the 270,000 TouchPads that HP has supplied the retailer with—this despite HP slashing its asking price for 16GB and 32GB TouchPads by $100 recently—all of the other tablet makers who finished even further behind Apple probably ought to be really worried.
via Survey: Tablet Buyers Only Have Eyes for the iPad | News & Opinion | PCMag.com.
