Earlier today, Google CEO Larry Page announced the end of many projects at Google as well as the closure of Aardvark, a start-up that Google acquired in 2010 that was experimenting with social search. The concept of Aardvark was designed to help people answer questions by searching for the most qualified person on the Web. The company was started by former Google employees and is scheduled to be completely shut down by the end of September. Users of Aardvark have until September 30 to download all data related to user accounts.
Google Desktop is also on the chopping block and will be completely shut down on September 14 including all APIs and widgets. Google’s reasoning behind abandoning Desktop is the current shift in data storage from local to the cloud. Google’s Fast Flip is also closing down and will be removed from Google News within the next few days. Fast Flip allowed users to browse through Google News in a magazine-style layout and was previously thought to become the successor to Google News with publishers taking advantage of built-in micropayments to sell content as well as share in the profits of advertising revenue